Museum of Science and Industry

And Now, a Word from Our Sponsor: You.

Do you feel loyalty to particular brands or products? Has an advertisement just "worked" on you? Ever wonder why? In Create an Ad, you'll make a TV commercial for fictional bottled water by choosing from scenes to use in your spot. Afterward, you'll learn about the psychological tactics you chose for your commercial, and how they can subtly convince your audiences. Words from our sponsor may never sound the same again.